Mission and Vision
Last updated
Last updated
We are not meme coins.
We are not a project with a life span of only 6 months.
We are not a crypto game that lets you earn once and it's over.
We are not the web3 project where you lose everything in one go.
We stand at the intersection of web2 and web3.
We make watch-to-earn a sustainable economic model.
We are a revolutionary web3 advertising media.
We are the land of stories for brands.
We rebuild the relationship between users and ads.
We are driving the era of incentive advertising.
We are the pioneer of the Time Economy.
Our mission
— To change advertising
No matter how advertising forms and technologies change, the way people receive advertising has not changed in a hundred years, and that is - passively. It is because of passivity that advertising is burdened with the reputation of interference, aversion, avoidance, inefficiency, and waste. When people actively watch ads, the entire advertising-based ecosystem will surely be changed.
Advertising itself is not annoying, but the way it appears can be. If users actively watch ads, ads need not be repeated or rushed but instead tell a complete brand story, moving and inspiring emotions to resonance. When 30sec becomes "the land of stories", emotional advertising will flourish, and brands will output goodness through advertising.